Customer insights


Turn customer feedback into business advantage

Dig beneath reviews, ratings, customer feedback, and survey scores to discover what's working, and what's not for at your branches.
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Top Keywords
Customer insights

Gain insights into customer reviews, social media and surveys in one place

The Birdeye Natural Language Processing (NLP) engine, Athena, is advanced insights software that lets you find the root cause of problems and spur decisive action from business lead to the front lines.
the power of customer insights


From customer
feedback to actionable insights

The BirdEye NLP engine, Athena, humanizes big data so you can understand the customer sentiments expressed in feedback and improve operations at the location and corporate level.
Natural language processing
Trends in sentiment


Uncover emerging positive and negative sentiment trends

Monitor sentiment levels from customer feedback to understand your businesses strengths and weaknesses and discover trending topics in your market as a whole.


Quickly measure business performance by category

Easily group relevant keywords into custom categories to measure different areas of your business. Refine customer feedback insights even further with sub-categories.
Insights that measure performance
Location View


Compare performance across locations

Measure customer review volume, ratings, and sentiment from feedback at a location level to identify your highest and lowest performers.


Customize insights fit your exact needs

With the Digital Reputation Group, merge related topics into clusters automatically to improve accuracy. Manually un-merge topics at any time.
Customized insights

Let the Digital Reputation Group put the power of customer insights to work for all your locations

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Digital Reputation Group - Digital Marketing
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